Information Management Essay Example | Topics and Well Written Essays - 2000 words

Information Management - Essay Example The right dissemination and application of information is power. Accordingly, the conversion of data from internal and external sources into information is called Information Systems. This is also known as Information Management and is typically computer based. It helps in enhancing the decision making process, enhances the operations, helps in overall growth of the company. It includes hardware, software, people, communication system, and the data itself. Information Systems can be used in any type of company be it manufacturing, retailing, or the service industry. This report analyzes the use of IS in the supply chain management. Supply chain management involves getting the right things at the places at the right time for maximum profit. Zara, a leading Spanish Fashion clothing company, is a classic example of having an unorthodox and cutting edge approach in the supply chain management. To cater to the changing demands of the customers, some manufacturers take care of management of supply and distribution in addition to designing. Zara is one such company, which has retained direct control over the entire process. Today Zara has attained the distinction of being a global brand having its presence in 60 countries with over 858 retail shops in big cities of the world (Inditex). It has made the best use of the resources and achieved the current position. They apply the â€Å"sense and respond† business model in this supply chain management. They react immediately because they have direct access to demand data. They base their product design and development on the demand data collected from the POS or the POS data mining technology. Information from their stores is constantly transmitted to the team of 200 desig ners. This gives them a competitive edge as far as customer satisfaction is concerned. Zara works at the pace of the society (Zara). This report would examine how effectively Zara uses Information System to